The subscription services industry is booming in India. The growth of online platforms has resulted in an increased demand for online subscription services like Netflix, Amazon Prime, etc. But despite the convenience that these services provide, there are still many roadblocks when it comes to making payments. To get around these hurdles, people rely on banks or digital wallets like Paytm and PhonePe to make their transactions. However, this can also take up a lot of time and effort.
The reason behind this is that a user requires to visit each such online platform to initiate the payment. But not anymore. With the Airtel Thanks app, you can not only make bill payments easily but can also pay for several OTT platforms at once. Not only this, you would be surprised to know that you can enjoy subscription to 15 OTT platforms for only Rs. 149. The plan is known as Airtel Xstream Premium Pack.
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Yes, it’s true. Notably, Xstream was Airtel’s free online video streaming service whereas, Xstream Premium is paid and is a completely revamped version.
Let’s discuss this briefly.
15 OTT platforms at Rs. 149
The 15 OTT apps are SonyLIV, Eros Now, Lionsgate Play, Shemaroo, ManoramaMax, Dollywood, Hoichoi, Dollywood Play, Ultra, HungamaPlay, EPICon, ShortsTV, KLIKK, DivoTV, Docubay, and Nammaflix.
How can you pay for a subscription to these OTT platforms using Airtel Thanks
Step 1: Open the Airtel Thanks app.
Step 2: Scroll down and look for a tab that says ‘15 OTTs in 1 app’.
Step 3: Click on that tab.
Step 4: Now click the check and click on ‘Buy Now’.
Step 5: After that, proceed to pay and enjoy unlimited entertainment.
What are all things you can enjoy?
More than 10,000 movies
According to the information provided by Airtel, the Xstream service includes over 10,000 movies, TV shows and original content.
Support of 13 languages
The plan gives you access to the content of 13 languages that include English, Hindi and other regional languages.
How can you access the content?
Airtel Xstream is available for both Android and iOS devices. Content can be accessed via Airtel Xstream Box or the Xstream app.
The demand for OTT Platforms
As per Media Partners, Asia India’s OTT subscription market is expected to grow to $2 billion from the current $500 million by 2025. This tremendous growth will be led by 3X growth in subscriptions to approx. 165 mn. As per reports, a large proportion of these new subscriptions will come from new users from tier 2/3 markets. Moreover, as we can see, today many high-quality content houses have launched their own OTT apps to tap into this opportunity and earn big profits. However, they are facing pricing and distribution challenges. Moving ahead, it is going to be exciting to see the industry grow over the years as it will also revolutionise the type of content we see today.
About Airtel Thanks app
Now, let’s move towards the end by learning something about the Airtel Thanks app. This Airtel application offers a plethora of services like completing mobile recharge, bill payments, and transactions, and it also works as an app that helps check data usage.
